Players can score special downloadable content by participating in Extra Life’s Game Day on November 4th

Butterfinger

Image: Ferrero North America

Players can score special downloadable content by participating in Extra Life’s Game Day on November 4th

Butterfinger®, the crispety, crunchety, peanut-buttery bar that gamers know and love, is teaming up with SQUARE ENIX® to help players Game Better with Butterfinger and gear up for the launch of FINAL FANTASY® VII REBIRTH on February 29, 2024 for the PlayStation®5 (PS5™) console.

As part of the collaboration, players can receive unique in-game content for FINAL FANTASY® VII REBIRTH by donating to Extra Life’s Game Day event on November 4, 2023. Extra Life is a fundraising program of Children’s Miracle Network Hospitals®. Their 15th annual Game Day celebration will unite gamers from across the globe in the pursuit of a common goal: to change kids’ health to change the future.

Gamers can watch their favorite Butterfinger team players’ fundraising live streams on Twitch, and in the process, support Children’s Miracle Network Hospitals. Participants who donate a minimum of $5 USD at Extra-Life.org will receive a game code for the unique in-game item, the Shinra Bangle MK. II1, a premium bracelet featuring an engraving of the Shinra Company logo that playable characters in FINAL FANTASY® VII REBIRTH can wear to boost stats. To further help raise funds, throughout Butterfinger’s Power Hour (1pm – 2pm EST), the brand will match Extra Life’s community collective fundraising total up to $40,000 towards the Extra Life Program.

“Since launching Game Better with Butterfinger in 2020, the brand has connected with hundreds of thousands of new players throughout the gaming community,” said Neal Finkler, Vice President of Butterfinger® and Baby Ruth®. “We’re building on this momentum with our Final Fantasy VII Rebirth partnership, which brings opportunities for gamers to win in-game content and amazing gear, while empowering them to give back to an important cause.”

“Through our continued collaborations over the years with Butterfinger, we look forward to providing our community with unique in-game content and fun surprises,” said John Heinecke, SQUARE ENIX’s Chief Publishing Officer, EMEA, Americas and Oceania. “And with this new activation, we are working with a great cause to encourage our players to give back and receive something special in the process.”

Butterfinger is also enhancing gaming experiences with a Game Better with Butterfinger sweepstakes 2, giving seven lucky consumers the chance to win the Ultimate Gaming Bundle, featuring a SONY OLED Bravia XR TV, FINAL FANTASY® VII REBIRTH Deluxe Edition, a Butterfinger branded gaming chair, a HyperX Cloud Headset and a $500 eCheck, in addition to being eligible for many other awesome prizes! To enter, simply purchase a Butterfinger bar and type in the UPC code at GameWithButterfinger.com. While supplies last.

For even more gaming fun, follow along on the Butterfinger social channels, FacebookInstagram, X (formerly known as Twitter) and YouTube.

Offer is only available to residents in North America and South America that donate $5.00 USD or more during the Extra Life Game Day fundraiser from November 4-5, 2023. A SQUARE ENIX Members account is required to receive the code. Please note the initial code is not the Shinra Bangle MK. II in-game item code and cannot be redeemed on your PlayStation account. The in-game item code will be emailed to you, and also listed on your SQUARE ENIX Members account, when the game launches on February 29, 2024.

NO PURCHASE NECESSARY. A PURCHASE WILL NOT INCREASE YOUR CHANCES OF WINNING. Open to legal residents of the 50 United States (Incl. D.C.) 13 years of age and older. Sweepstakes begins at 12:00:00 pm (ET) on 11/1/23 and ends at 11:59:59 am (ET) on 1/31/24. For complete details, including entry requirements, free method of entry, prizes, & odds, see Official Rules at https://www.gamewithbutterfinger.com/rules. Sponsor: Ferrero U.S.A., Inc., 7 Sylvan Way, Parsippany, NJ 07054.

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Source: Company Press Release